Scott analyses how the internet has revolutionised communications and promotions. Told with many compelling case studies and real-world examples, this is a practical guide to the new reality of PR and marketing.

The author sifts through evidence that depicts Austen not as a modest, retiring daughter, but rather as a rebellious, satirical, and wild woman. -- Back cover.

... Scott , Baronet ; With Critical Notices of his Writings ( Edinburgh : Thomas Ireland , Jr. , 1834 ) Bromwich , David ... in Author / Publisher Relations During the Eighteenth and Nineteenth Centuries , ed . Robin Myers and Michael Harris ...

Here is a richly detailed and vivid biography of the man who wrote 'Charlotte's Web', 'The Trumpet of the Swan', and 'Stuart Little'; the writer whose style and humor were so important in distinguishing 'The New Yorker's' first thirty years ...

Traces the life of the influential book editor who worked with Ernest Hemingway, Thomas Wolfe, and F. Scott Fitzgerald.

Pigeonholed in popular memory as a Jazz Age epicurean, a playboy, and an emblem of the Lost Generation, F. Scott Fitzgerald was at heart a moralist struck by the nation’s shifting mood and manners after World War I. In Paradise Lost, ...

... Scott ( Cambridge : Cambridge University Press , 1985 ) Craig , David , Scottish Literature and the Scottish People ... in Author / Publisher Relations During the Eighteenth and Nineteenth Centuries , ed . Robin Myers and Michael ...

... David . " Scott's Waverley : The Presence of the Author , " in Nineteenth - Century Scottish Fiction : Critical ... in Author / Publisher Relations During the Eighteenth and Nineteenth Centuries . Eds . Robin Myers and Michael ...

This book provides a comprehensive background to the CAO teaching methodology, including its origins, evolution, and various applications. From this basis, the considerations of how to teach and design a CAO are explored.